Roy Ben-Shaul – Senior Director, Business Analytics

Roy Ben-Shaul – Senior Director, Business Analytics

Expedia - People Analytics Forum 2017

Track: START

Communicating HR Insights in the Language of Business: A Practical Framework

The objective of this talk is to suggest a framework of how to use analytics in HR in an efficient way, and engage the business while doing so.

In general, analytics in HR could be used to:

1. Track a metric (e.g. employee churn) and explore root causes (to better understand what is going in)
2. Predict an outcome (forecasting churn, likelihood of profile to match hiring needs)
3. Automate existing manual steps with some logic (e.g. send automated email to hiring manager after employee left)

HR is there to serve the business, whose ultimate goal is profit. However, not all HR functions are easily translatable into revenue or cost.

The starting point should, therefore, be to translate strategic function into dollar value, followed by tracking metrics (KPIs) and objectives (Targets).

Roy will explain how to transform the conversation about People into where the dollar opportunities are, and deploy analytics on the opportunities that are worth it.

He will present a case study example of analytics in recruiting – what is the process, where are the dollar opportunities, and where analytics were deployed. This will lead into some group activities to explore the framework he presents and to see how it works in practice.

Biography:

Roy holds a degree in Computer science and Electrical engineering from the University of Tel-Aviv and an MBA from the University of Michigan.

His work experience includes software development, strategy consulting and e-commerce analytics. Roy currently works for Expedia as Senior Director covering the supply side analytics for lodging.

Communicating HR Insights in the Language of Business: A Practical Framework

Track: START Communicating HR Insights in the Language of Business: A Practical Framework The objective of this talk is to suggest a framework of how to use analytics in HR in an efficient way, and engage the business while doing so. In general, analytics in HR could be used to: 1. Track a metric (e.g. […]

A: Start
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